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Jul

11

Private Sale (FSBO) Property Pricing

Posted By: Ramon Rivas on July 11, 2010 at 6:39 pm

The property price dilemma

As a homeowner selling your home you are faced with a dilemma when setting the asking price for your property. Ask too much and you risk your property sitting on the market for months without attracting any offers. Ask too little and you lose out financially. Faced with this choice many homeowners set their asking price too high believing that they can always lower the price if the property doesn’t sell. However this can have disastrous consequences for the value of your home.

Setting the correct price is the most important part of selling your home. Whether selling your home FSBO or through a real estate agent it is vital to get the asking price right first time. Your aim is to sell your property in a reasonable amount of time and to get on with living your life, in order to do this you must set a realistic price.

Buyers know the real estate market

Buyers are often well researched when it comes to the current real estate market. Therefore if a property is overpriced, it simply won’t sell. As a homeowner you may well feel that a prospective buyer can always make you an offer but in many cases buyers will simply walk away. It is said that a reasonably priced property will attract reasonable offers but an excessively over priced property will attract no offers.

If a property is over priced and doesn’t sell it will sit on the market and will quickly become stale. Buyers will recognize the property as having been on the market for some time and assume that there must be something wrong with it; the property will have gained the reputation of being a lemon. If you overprice the house to test the market and then reduce the price later, it signals to buyers that the property was and may still be overpriced. Homes that are listed through real estate agents are particularly vulnerable as many agents give homeowners inflated valuations on their property to try and secure the listing. The owner is later conditioned by the agent to accept a lower offer that is often less than the true value of the property.

Factors affecting the price of your property

The amount of time that you have to sell your home will affect its sale price. Any property will sell if the price is low enough. If the real estate market is slow and you need to sell quickly you may have to accept a lower price to sell you property. By offering a property for sale at a lower price the pool of potential buyers is expanded as the property becomes attractive to real estate investors who either want to rent the property to tenants or renovate and sell at a profit. If you are not in a hurry to sell your property you can concentrate on appealing to homeowners rather than investors. Homeowners are less likely to be concerned about rental yield and profit margins and will pay more for a home that they fall in love with.

Some factors other than time that affect the price of a property are:

Location: You can’t get away from this one; the cliché location, location, location is well known because it is true. If your property is located in a desirable area that is in demand, you will be able to get a higher price than you can for the same house in a less desirable area.

Condition: A house that has been well maintained and can be moved into without the new owners having to undertake any major renovations will always sell for more than one that has been neglected and needs work.

Desirable amenities: If your house has popular amenities such as parks, schools and shops close by, it will sell for a higher price.

FSBO and property prices

As a FSBO homeowner you are in a fantastic position in that you can under cut your competition (properties listed with real estate agents) and still keep more of the equity in your pocket as you have no real estate agent’s fees to pay. However a significant number of FSBO owners erode their competitive advantage by asking the same or more than properties listed through an agent.

Opinion is divided as to whether buyers would rather buy direct from the owner or through an agent. Some people feel that buyers prefer to negotiate through an agent, as they can be more honest in their feedback, therefore if these buyers are to be enticed to consider FSBO properties they need a reduced price to attract them. Others feel that buyers would rather deal direct with owner rather than have to put up with the deceit and games played by some agents. Having dealt with many agents and FSBO owners I would rather deal direct any day.

Whether the prospective buyer prefers to deal direct or would rather be negotiating through an agent one thing is for certain. The buyer knows that the homeowner is saving a considerable amount through not having to pay commission and will expect the homeowner to share some of this saving with them.

Any sensible FSBO vendor will share the saved commission with the buyer by accepting a slightly lower price. The homeowner is still ahead in terms of the equity they have in their pocket and can move on and get on with their life in their new home. It is important to focus on selling your home not how much you can save.

How to determine the price of your property

In order to determine the price of your property it is necessary to compare your property to other homes that have sold in your neighborhood. There are three ways that this can be done:

1. Online valuation service
These services compile reports based on historic sales data for a particular suburb or street. They are a useful overview and provide information quickly and easily but provide fairly high level information e.g. you may be able to find out the average house price in a street but may not know how many bedrooms the average house has.

2. A professional valuer
A professional valuation is the most accurate way to find out how much your property is worth. A valuation from a professional valuer is not the same as a valuation that you might get from a real estate agent. A professional valuer has no financial interest in your property and is legally responsible for their valuation. Banks will require a valuation from a professional valuer in order to issue a mortgage. Banks will not accept a valuation from a real estate agent, as they know that these are not reliable.
In order to value your home the valuer will visit the property to make measurements and assess the condition. They will then consider how your property compares to other properties that have sold in the local area.

3. Comparative market analysis
It is possible to conduct your own market analysis by comparing your home to others that have sold in the area. The key here is to compare to the selling price of other properties and not the asking price.
Find 4-5 houses similar to yours that sold in your area over the last 6 months. Ask agents or owners or use property records to find out what the properties listed and sold for. Keep an eye on newspaper property pages for examples of recent sales.
As no two homes are exactly the same it will be necessary to make adjustments for differences between your home and those in the comparison e.g. if the home in the comparison has a renovated bathroom and your property does not you will need to reduce the comparison price.

Setting the asking price for your property

It is difficult trying to subjectively value your home because of the emotional attachment that you have. This can lead you to over emphasize the property’s good points and to overlook any shortcomings. In order to get the most accurate valuation we would recommend investing in a professional valuation.

When setting the asking price it is important to remember that the only thing that is relevant is how much a buyer is prepared to pay for your home today. It does not matter how much you paid for your home five years ago, nor does it matter how much your new home is costing or how much you still owe on your mortgage. It is only your property’s value as determined by the current real estate market that is relevant.

You may however wish to include a small buffer to allow for some negotiating room. 5% more on the asking price will give enough room to negotiate but will not overprice the property so much that buyers are scared away.

How to maximize your equity

In order to maximize the amount of money that you end up with in your pocket we recommend using a professional valuer to determine the property value.

Once you have decided how much to sell your property for listing with a good FSBO website (also known as private sale) means you avoid paying commission to a real estate agent and can maximize the amount of equity you are left with.

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Jul

03

Finding Buyers When House Flipping

Posted By: Ramon Rivas on July 3, 2010 at 12:02 pm

If you are flipping a property, you need to find buyers fast in order to make money. You can find buyers quickly by meeting investors and other potential customers at local business events and auctions and by building online mailing lists that you can send to potential buyers.

House flipping is attractive because it allows you to start making money right away. You don’t have to rent out the property, take care of taxes and management costs for months or years, and you don’t have to wait around waiting for buyers. The idea behind flipping is that you buy distressed property, turn it around, and sell it quickly to someone as soon as the renovations are done. The trick, of course, is to find buyers who are willing to buy quickly. If you’re planning on flipping a house but cannot find a buyer quickly, the delay in selling will mean lost profits.

To sell your investment home quickly:

1) Visit auctions to meet other investors. Local foreclosure auctions are not only a great way to find your next investment property for refurbishing and reselling, but they’re also a great place to pass out your business cards to other investors. Collect the business cards of other investors at the auction in order to build an investor list that you can contact whenever you have a property to sell. This is especially important if you plan on house flipping fairly regularly.

2) Build an e-mail list. Once you have a number of business cards and e-mails of other investors, develop a mailing list and an e-mail list. This way, you can contact investors quickly whenever you are about to sell property. However, keep in mind that you cannot simply send unsolicited information to other people. Have investors sign up for your mail newsletter or your e-mail newsletter, and this way you can send information about your latest home in the latest issue of your newsletter. Use a double opt-in list for e-mail newsletters and e-mail discussion groups, especially, because anti-spam laws can be fairly strict. Also, be careful not to abuse your e-mail list or mailing list. If you send investors a lot of information that they are not interested in, they’ll not only opt out of the mailing lists and e-mail lists, but they will become annoyed and less likely to look carefully over your property opportunities. You may wish to divide your mailing lists into a few groups. For example, send your higher-end properties to those investors interested in higher-end homes, and send rental units to those investors interested in commercial properties. This way, each investor will get the information that they’re actually interested in using.

3) Join business groups in your area. Any meetings, events, or luncheons held by business groups in your area are a great networking opportunity that lets you meet potential investors and investors in your area. Plus, you will be meeting people who are not investors but are still interested in business. These people may still be interested in contacting you when they have a property that they need to sell quickly or hear of a property that is going up for sale. Just about anyone can refer business to you and can refer customers to you, so make friends with lots of business owners in your area.

4) Go online. The Internet has lots of discussion groups, message boards, and forums where you can meet other investors who might be interested in buying your properties. These are great resources if you are house flipping, since you can receive and send information fast.

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Jul

02

Finding Buyers For Investment Properties

Posted By: Ramon Rivas on July 2, 2010 at 12:00 pm

To find buyers for your properties, get to know other investors who would be interested in buying from you. Do this by developing an identity, looking through title records to find other investors, developing a marketing strategy and contacting investors who advertise via street signs.

Finding buyers for investment properties does not have to be a complex marketing battle. In fact, successful real estate investors often find buyers and tenants for their properties before the even purchase a piece of real estate. They do this by focusing on other real estate investors. Other real estate investors are always looking for properties to buy, so if you can supply them with properties, you will have a steady stream of potential clients at your beck and call.

Developing a list of investor clients willing to buy your properties is as simple as:

1) Developing a brand. In order to have investors remember you, you need to develop a brand or identity that stands out. This can be as simple as wearing a distinctive style of clothing, having a polished image, being approachable and personable, or having a specific niche or focus that is intriguing. Even a memorable business name or business card can go a long way towards ensuring that people remember you.

2) Looking for title records. Visit a title company or get to know a local real estate broker to find local title records. Good investors who are interested in buying and selling lots of properties show up on these records very regularly, so when a few names show up in the records again and again, you know that those are contacts you want to make.

3) Marketing. When you eventually have your list of investors, you will have to do less marketing work in order to sell your investment properties. However, at the beginning, especially, you will need to market in order to generate a list of potential investors interested in your homes. To do this, hand out brochures, business cards, and other marketing materials to everyone you know. Try targeting your ads to places where you know investors visit. For example, sign up for the local investors club or advertise in a local publication that investors tend to read.

4) Look for street signs. Any signs that say “We Buy Houses” are generally from investors, and you generally want to get to know the people who are pasting around the signs in your area. You want to contact these people when you have investment properties you want to sell, and you want these people to call you when they come across business opportunities that they don’t want but which you might find intriguing.

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Jul

01

Find the Right Real Estate Agent for Your Miami Real Estate Experience

Posted By: Ramon Rivas on July 1, 2010 at 9:52 pm

Whether you are buying a home or searching for Miami real estate investments, hiring a professional real estate agent can make a difference. A real estate agent can not only help you in finding the right home at the right price but the real estate agent can help you make the buying process run smoothly and easily.

But of course, you need to have the right real estate agent. In order for you to have the right real estate agent, ;you have to spend some of your time doing some research and asking several questions that you need. As soon as you found the right real estate agent, you will be very glad that you need that time in finding that person.

Before you actually get started in looking for home in Miami real estate, as a home buyer you need to educate yourself first. You need to know everything about the buying process. It is advisable not to depend all of these things to your real estate agent. You have to take time in finding out about the market and knowing some strategies that can aid you in your quest. This can help you found out for yourself how reliable, trustworthy, competent and honest your real estate agent is. The more you know the better it is. But of course, having a real estate agent is still a good way in making the process run smoothly since there are things that the real estate agent knows that you do not. Actually, a real estate agent can get combinations and keys for viewing properties quickly than you do.

In your search for real estate agent, you have to make sure that he/she is very much familiar with Miami real estate market. The real estate agent should know the area and community that you wish to purchase a home or property. It is advantageous that you hire a real estate agent that has a huge knowledge about the area and as well as the current market value. The right real estate agent can aid you find the best property and can make you save thousands of dollars.

In finding a real estate agent, you can ask for recommendations from family and friends. Then you have to contact few real estate agents and schedule them for interview. In there interviews, you have to take time in asking few questions. You have to ask and know how long they have been in real estate. If they work full time and how familiar they are about the market. You also have to ask about their experiences in real estate. Asking questions such as how many sales have they worked with last year, the price range of those homes they sell, how often they have worked with a buyer or a seller and so on.

You have to find and have a real estate agent that is communicative, honest, trustworthy, and well-educated. Finding the right real estate agent can aid you in finding the best property in Miami real estate and can give you a smooth and perfect real estate experience. Shop around for the right real estate.

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Jun

16

Buyers: How to Convince a Mortgage Lender to Agree to a Foreclosure Short Sale

Posted By: Ramon Rivas on June 16, 2010 at 10:20 pm

In the United States, most properties are sold through professional real estate agents. However, many list their homes or properties for sale by owner. Most do this because they have complete freedom over the sale. They can choose how much they want to sell the property for, to who, and when. With the current state of the real estate market, many selling their homes are doing so to avoid foreclosure. They simply cannot afford the property anymore. A sale prevents foreclosure.

If you are looking to buy your first home for cheap or make a profit through renting or reselling, you should target these types of homes. Unfortunately, it isn’t always easy. Most home sellers will not Advertise upfront that they are selling their home to avoid foreclosure. First, you need to schedule a meeting. Ask to for a showing of the property. Start a conversation. Be friendly. In no time at all, you may have the full story behind the sale. It may be due to relocation, but it may also be due to foreclosure. If this is mentioned, ask out of curiosity for the mortgage lender’s name. Be discrete about it. “Who is your mortgage lender? They really aren’t willing to work with you?”

If you like the property in question, inquire more about the selling price. Is it inline with the home’s appraised value? It should be. In fact, it should be less. A homeowner who is selling their home to avoid foreclosure should be willing to take just about anything. Their main goal should be to pay off their mortgage. This mean you should get a good deal. If not, try bargaining first. If the outstanding mortgage is a relatively low or affordable figure, offer that as your asking price. As a good deed, offer to throw in an extra thousand or so for the cost of relocation or first and last months rent. If you are met with a refusal, you may just move on. But, you do have another option.

As previously stated, you want to get the name of the mortgage lender. Although a little deceitful, it can result in a low-cost home or property for you. What you do is approach the lender. Speak to a loan officer. State you tried to buy the home, but the sellers were asking too much. Emphasize your interest in the home, but state your unwillingness to pay an unfair value. See what the mortgage lender can do for you. In fact, suggest a short sale. Only do this if the borrow and current home seller outright stated that their home will be foreclosed on.

A foreclosure short sale is an agreement between the mortgage lender and the homeowner. They agree to sell the home for less than the outstanding mortgage on the home. Borrowers accept this to avoid foreclosure. The home sells and they don’t have a foreclosure listed on their credit report and bankruptcy is avoided. Mortgage lenders agree to short sales because they want their money, even if less than what is owed. It also saves them from long and costly foreclosure proceedings, where many borrowers and occupants become difficult and unruly.

If you approach a financial lender acquiring about a short sale, it will not happening right away. Remember, the borrower is still trying to sell their home independently. With the poor state of the real estate market, many homebuyers are unable to secure needed financing. This means that many homes sit on the real estate market for months. It may take a month or more or threats from a mortgage lender about foreclosure before the borrower agrees to a short sale. But, if you approached the mortgage lender and already made an offer, you should be the first person they contact!

Convincing a mortgage lender to agree to a short sale on a property you do not own is risky. You risk insulting the mortgage lender and the homeowner, but if you want to profit from soon-to-be foreclosed properties, you must take risks.

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